MSc Fashion & Luxury Marketing

The MSc Fashion & Luxury Marketing is targeted at junior professionals who are looking to launch their career in the highly competitive fashion marketing industry. Using a data-driven approach, the program will provide you with well-grounded training in marketing with a focus on the fashion and luxury industries.

Based in the heart of Barcelona, one of the top fashion capitals, this course will equip you with the competencies needed to design and execute fashion and luxury marketing strategies with rigorous management skills.

With a hands-on methodology, the program will give you the chance to work on practical projects with real companies that will allow you to experiment with what you have learned in class. Moreover, you will count on leading practitioners and internationally recognized academics that will lead you to a 360º immersion in the fashion & luxury businesses.

This luxury and fashion marketing program will allow you to get hands-on practice during an optional 4-to-6-month internship in a top national or international company. Additionally, you will benefit from a professional mentoring program that will set you on your way to finding your ideal professional path.

Everything you need to launch your career in the Fashion & Luxury industry! 

Reasons to choose this MSc program

When choosing a Fashion & Luxury Marketing program, it is essential to consider several factors in order to make the best decision. That’s why we provide you with a selection of the most relevant reasons to study fashion and luxury brand marketing at TBS Business School.


1. Experienced faculty

Our MSc program is taught by a highly experienced faculty, composed of world-class academics and industry professionals with whom you will gain a real approach to the Fashion & Luxury businesses. 

2. Put theory into practice

If you decide to study our Fashion Marketing program, you will deal with different hands-on activities such as:

  • Class discussions based on case studies
  • Consulting projects with real companies
  • Practical workshops
  • Business Simulation
  • Optional 4-to-6-month internship

3. Soft Skills Certificate

This certificate, which is embedded in the program classes, will allow you to acquire the main soft skills currently required by the business world. Our faculty, in collaboration with TBS Career Starter, will provide you with personalized coaching tools to develop your career project.


4. Boost your job prospects

Studying the MSc Fashion & Luxury Marketing will provide you with a significant boost to your employabilityIn fact, more than 91% of our MSc graduates find employment within 4 months of graduation. On the other hand, our Career Starter Service also has its part to play, with 62% of the internships ending in job offers.

On the other hand, you will have the chance to benefit from our international business network through the following activities:


Moreover, our Fashion Marketing program is based on a data-driven methodology that is highly demanded by the industry employers nowadays.


5. Barcelona - A top fashion hub

Studying in Barcelona is a unique experience. At the cutting-edge of design and innovation, the city is increasingly renowned around the world as one of the top 10 fashion and luxury capitals and plays host to some of the biggest brands in the global arena: Zara, Mango, Desigual, Tous, etc.

Thanks to its multicultural, forward-looking attitude, it is also an excellent place to do business and is in the top 10 cities in the world in which to invest, according to the KPMG Global Cities Investment Monitor 2019.

With over 215,000 students, Barcelona is home to Spain’s second-largest student population which makes for an exciting, vibrant space where everything seems possible.



 Our students' experience